“Viva Les Incroyables” is a collection beautifully detailed and elaborate
in it’s construction. Ornate embroidery, floss detail stitching, hand dyed
buttons, and hand printed linings, sit comfortably next to the rawness
of hand dip and ombre dying. Delicately textured fabrics, and strong,
masculine cuts that flatter the male form, make Winter 2005 a timeless example of ericaamerica’s unique,
flexible and above all wearable masculine garments.
This season ericaamerica took you on a journey beyond the catwalk and
straight into the living heart of our world. In an Australian first, the collection was not
presented on the catwalk, but in the form of a short film.
“Viva Les Incroyables” the movie lets you see and appreciate these details,
with the atmosphere and theme of a collection being explored in whole
new ways.